Turning complexity into clarity.

Collect The Rain

When looking for your “First $10,000” idea, you’re looking for $10,000 of profit. I can make $10,000 today if I went out and sold $20,000 of cash at half price. That’s the trap of the online marketers: when they say they’ve made $5,000 in 8 hours, I do not doubt them. They may have spent $20,000 or $30,000 to get that $5,000. Yes, the ratios can be that bad. For a micro-example, run a Facebook or Google ad when you get a coupon next time (they’re all over the place offering you $50 or $100 in credit). I tried both of these and pointed them to affiliate programs I ran.

Go With What You Know

Everyone has strengths, skills and aptitudes. Add in hobbies and interests. Maybe you've never looked at a ledger, but your mind is tuned to following columns and rows and transferring figures accurately, so you would make a good accountant. Maybe you spent a decade selling shoes so you know patent leather from plastic at a glance. By the time you reach adulthood, you will have at least one skill under your belt that you can practice with confidence.

Choose Your Audience

A website is effectively a subject. EBay is about selling. BoingBoing is about geek chic. Huffington Post is about news. While sites can rely on a lot of data, charts and links to videos at their core they are published works similar to newspapers, comic books, novels or magazines. Each of those publishing ventures choose a topic. None of them cover everything. They all specialize. For your idea, you need to figure out your topic and the audience it will attract. What do you want to write about? It breaks into two sets of qualifiers, then clusters of idea sources.

The First 10,000

I am not a CPC or PPC or CPA or (three-letter with C and P are in there somewhere) kind of a guy. I build sites for others who then populate their site with good data. Still, the lure of this approach: build a site, people flock to it, and you reap the revenue. Lots of online marketers talk about this field. They always miss out some key detail that makes you need to buy their product. But you should buy their product-- it's so easy to make $700/day! If it were, then everyone would be making $700/day. Likely, they are making their $700/day from you falling for their claims of fast money.

7 Tips For Improving Website Performance

Why do some pages blink into place like they have a hyperdrive installed; and others dawdle their way into existence? The former likely have some simple tricks figured out. Those tricks are actually easy to figure out and the benefits are broad. They improve the user experience and they make search engine optimization easier. A couple of these tips may be a little more server intensive (like Keep-Alive), but some of them can actually make your site easier to deliver.

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